Moddy Brand Guidelines

When referring to our platform or company in writing, please follow these guidelines:

Do:

• Write our name as Moddy or Moddy AI
• Capitalize the M at all times

Don't:

• Write "moddy", "MODDY", or "ModdyAI" (no space)
• Use our name as a verb — e.g. "I Moddied my picks"
• Abbreviate or shorten the name
• Use our name in a way that implies endorsement or partnership without prior written approval

When in doubt about whether a specific use is appropriate, email press@moddy.ai before publishing.

Our logo is our most recognizable brand asset. Please use it as provided — do not recreate, alter, or approximate it.

Use the primary logo (Moddy wordmark + AI superscript) whenever possible. Use the dark version on light backgrounds and the light version on dark backgrounds.

Do:

• Use the logo as provided in the download pack
• Maintain clear space around the logo equal to the height of the "M"
• Use on backgrounds that provide sufficient contrast

Don't:

• Stretch, skew, or distort the logo
• Recolor the logo
• Add shadows, outlines, or other effects
• Place the logo on busy backgrounds that reduce legibility
• Recreate the logo in another typeface

Moddy uses the following fonts as our primary typefaces across all brand communications:

• Assistant (main body text)
• Inter (headings)

They are available free via Google fonts.

When our brand font is unavailable, substitute a clean, modern sans-serif such as Arial or Helvetica.